1. Marketing Activities: Offer value before you go on sale Our first tip is not to be too much sales focused in the Facebook marketing on your business page. The sales focus is more natural, but in the flow on the business side it is about giving your potential customers a reason to follow you. […]
More and more companies understand the connection between online marketing and increased traffic. The more time we spend online, the greater the reasons for investing in digital engagement. In this article we tell you why! What is Online Marketing? It is really all content that you create and publish online. Online marketing is what you do to create […]
We have now left another year behind us. In connection with this, we also look forward to the digital horizon. A horizon that promises good prospects for the companies that are investing in having a digital presence. So let’s talk more about this! What does a digital presence mean? The answer to this question can be made as […]
In 2020 most companies realised the importance of Digital marketing. Digital marketing is an extremely wide area. If we ask ten different people what it’s really about, we probably get as many answers. In this article, you will find what is digital marketing & what digital channels to invest in. Content Chapter 1: What is […]
Search engine optimisation for B2B companies differs significantly from how it works in the consumer world. It’s about volume and more about relevance. The most important thing is not how many people are searching for a particular word or phrase. The most important thing is that the right person will find you and your site. Therefore, we usually talk […]
Social media today overflows with both amazing and less good content. The consequence is saturated users without either time or commitment. This makes it increasingly difficult for communicators to reach the noise. It is no longer the amount of content that matters, but how interesting, instructive and fascinating it is for the recipient. We therefore need to learn […]
Organising functionality and content so that people can navigate intuitively does not happen by chance. It is important to take a strategic approach to information architecture, the risk is that you create good content and functionality that no one finds. People can only appreciate what they can actually find. – Iain Barker, Researcher and Designer Certainly, […]
Video content is one of the more popular methods of reaching out to customers. In fact, some studies have shown that internet users prefer video content over other methods, with video content making up the majority of internet traffic now. If you want to join the club of video content, you have to know how […]
That one on one way or another should work with video marketing is probably the most experienced. But how do you do it? Here is a very brief introduction to get some inspiration. There are many different ways to make a video. It has never been cheaper and easier to themselves put together a video. […]
14 ways to increase your conversion rates for your e-commerce and 3 things you should AVOID Looking for ways to boost your conversion rate on your e-commerce? You’ve come to the right place! I have compiled 14 ways (with statistics and examples) that can increase your conversion rate today. I have also developed three things you […]
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